Produkt mají v nabídce:
Event Policy - Foley, Malcolm (University of the West of Scotland, UK) a McGillivray, David (University of the West of Scotland, UK) a McPherson, Gayle (University of the West of Scotland, UK)
As the event management field expands, there has been an emergence of a distinctive 'events' policy field of study and a need for more advanced texts that look at this subject with a multidisciplinary research and theoretical orientation. Events Policy: From Theory to Strategy is the first text to embrace this new direction in the field of events management.