Produkt mají v nabídce:
Managing Business Relationships - Ford, David (Euromed-Management, Marseille) a Gadde, Lars-Erik (Chalmers University of Technology) a Hakansson, Hakan (Nordic School of Management, BI) a Snehota, Ivan (University of Lugano)
Enables students and managers to understand the reality of business networks and how to manage them Updated with the IMP Group s latest thinking from research, consulting and teaching experience over the past five years Includes case material from across Europe .
