Produkt mají v nabídce:
Undermining of Beliefs in the Autonomy and Rationality of Consumers - O'Shaughnessy, John a O'Shaughnessy, Nicholas
This book examines modern consumption, focusing on concepts of autonomy and rationality. The authors adopt a moderating perspective, reviewing and critiquing attacks on these concepts in order to work towards a more nuanced view of the consumer.
