Produkt mají v nabídce:
Crowdsourcing - Lebraty, Jean-Fabrice (IAE, Jean Moulin – Lyon 3 University, France) a Lobre-Lebraty, Katia (IAE, Jean Moulin – Lyon 3 University, France)
Crowdsourcing is a relatively recent phenomenon that first appeared in 2006. It keeps on growing and diversifying, generating subcategories such as crowdfunding and crowdcontrol. This book reviews the concept of crowdsourcing, showing how it leads to the creation of value and to the emergence of new organizational forms.
