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Strategic Management - Macmillan, Hugh (former Professor of Business Policy, former Professor of Business Policy, Edinburgh University) a Tampoe, Dr. Mahen (Associate Lecturer, Associate Lecturer, Henley Management College)
Gives a structured balanced summary of the important concepts in the field of strategic management. This work examines how these concepts may be effectively applied in practice, giving special attention to demonstrating the significance of the role of people in strategy implementation.
