Produkt mají v nabídce:
Corporate Reputations, Branding and People Management - Hetrick, Susan a Martin, Graeme
Helps HR practitioners understand corporate-level concepts and their relevance to the strategic agendas of organizations by drawing on a range of ideas from branding, marketing, communications, and public relations. This book examines how effective people management strategies and the role of HR specialist can contribute to this corporate agenda.
